Resume | Resume

Content Director

Digital Platform Management: Oversee a thriving community of over 100,000 subscribers across key social media platforms including YouTube, Facebook, TikTok, and Instagram. Spearheaded the creation, curation, and comprehensive management of engaging content that consistently attracts views and promotes brand loyalty.
Content Creation and Execution: Led the end-to-end production of multimedia content; from conceptualization to filming and meticulous editing, ensuring high-quality output that resonates with diverse audiences.
Innovative Content Strategy: Collaboratively develop innovative content ideas and strategies that effectively engage viewers, resulting in an average of 700,000 views per month, highlighting the compelling nature of the content and its wide-reaching impact.
Revenue and Event Management: Directly contribute to generating approximately $12 million in annual
Jan 2023 - Current Columbus, OH
membership revenue through targeted social media advertising. Additionally, organize and execute two major annual conferences that enhance community engagement and brand authority in the industry.
Quality Control & Standards Enforcement: Enhanced content quality by implementing editorial guidelines and overseeing the team''s adherence to standards.
Process Optimization: Streamlined content publishing processes for increased efficiency and timely delivery of projects.

Private Real Estate Firm

United States of America

Marketing Manager

Created media campaign Rick Sell House resulting in 600% increase in television leads and became second most profitable lead source for SHC Acquisitions in Q4 2022.
Implemented successful marketing and promotional strategies worth over $623,000 in yearly revenue.
Created new company brand messaging, collateral materials, customer events, promotional strategies and product commercialization for head quarters location Sell House Ohio.
Managed workflow of 10+ staff, coordinating documents, planning and creative material distribution.
Boosted media brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Maintained and managed all company technology and CRM database of files, contacts and project materials to improve marketing and prevent lost leads.
Transformed corporate website and social media platforms to better promote sales.
Built and improved customer engagement plans, boosting conversion rates.

SHC Acquisitions

Columbus, Ohio

Social Media Manager

Solid Rock Consulting

Winter Haven, Florida

Developed marketing content for YouTube that produced 1050% increase in views.
Drove up brand awareness on TikTok by developing trending video marketing campaigns.
Set clearly defined goals to drive brand awareness and social media traffic by developing video-clip system that post one video per day to multiple platforms.
Improved profile content, keyword relevancy, and branding to achieve search engine optimization goals.

Social Media Manager

Google Freelance

Mountain View, California

Created social media content and increased social media presence, monitoring user engagement resulting in 9 million YouTube views in 2021.
Authored fresh and engaging press releases and prepared complete press kits for multiple powerhouse brands.
Developed web content for multiple social media brands gaining over 60 million views on TikTok in Q2 2021.
Streamlined operational processes and workflow to increase efficiency of performance and resource allocation.
Shaped strategic direction of copy by collaborating with marketing and retail partners.

Digital Marketing Manager

Passport

New Albany, Ohio

Managed social brand strategy, influencer marketing, content creation and customer relationships.
Discussed SEO needs and optimized strategies for short- and long-term campaigns.
Created new branding to use within every social media post.
Designed and executed multiple social media campaigns that contributed to 10% growth of sales in one year.
Active in all facets of business and overall team player.

Area Sales Manager

Byers Auto Group

Dublin, Ohio

Worked diligently as main point of contact at Dublin Honda for 50,000+ car recalls during Honda recall, largest car recall in history.
Managed company's largest accounts in Dublin area such as Ohio State University and Dublin Honda.
Provided comprehensive sales training with new employees to improve sales and capitalize on up-selling opportunities.
Exceeded targets by building, directing and motivating high-performing sales team.
Built lasting relationships with clients through outstanding customer service interactions. Education
Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.

Health /Marketing Communications Intern

ProMedica

Toledo, Ohio

Managed Hospitals campaign for Pink In The Rink.
Created marketing briefs, FAQs and objection management plans.
Promoted solutions-focused campaigns to clients through assessment of their needs, preferences and challenges.
Frequent contributor to ProMedica Newsletter and web content for ProMedica Health Connect. Designed and executed strategy for doctor and patient interviews at all twelve ProMedica locations. Media coordinator with 13 ABC Health and Fox Toledo News.

Education

Bowling Green State University

Bachelor of Arts: Digital Marketing And Communications

Bowling Green, Ohio